Countdown to the Season
At this time of year the job of an Agent goes into overdrive in the lead up to the upcoming selling season. One of the tasks entails going to range meetings where we look over and get to know the new collection. It’s always a hugely frustrating exercise as any glaring mistakes in the range have already been produced with little chances of changes possible at this late stage. Usually for example a fabulous garment in a totally wrong colour, or a dress, which you just know should be a couple of inches longer or shorter. There are of course pluses to the range meetings. You get to network face to face with the other agents from around the world and swap woes and positives. Face work in this industry is always important, being seen is all important.
I was in London last week for the Falke range meeting and one of the great things is that the Falke showroom is in South Molton Street, just opposite Browns and a stones throw from Selfridges. One thing that is obvious about London is that even though there are mark downs everywhere and a sign that appeared in many shop windows said “Sale Continues Inside”, there were lots of people shopping and there was an absence of the air of doom and gloom that is permeating the streets of Ireland at the moment.
12/07/09
